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Twitter To Launch Ticketed Spaces For Hosts To Charge Admission To Virtual Events

Twitter to Launch ‘Ticketed Spaces’ for Hosts to Charge Admission to Virtual Events

Twitter’s New Feature: Ticketed Spaces

Twitter is set to introduce a new feature called "Ticketed Spaces," which will allow hosts to charge admission for virtual events held on the platform. This move signals Twitter's growing focus on monetization and its ambitions to challenge established players in the virtual events space.

Benefits for Hosts and Attendees

Ticketed Spaces offers several benefits for both hosts and attendees. Hosts can generate revenue from their events, while attendees gain access to exclusive content and experiences. The feature also provides Twitter with a new revenue stream, diversifying its income sources beyond advertising.

Key Details about Ticketed Spaces:

  • Hosts can set ticket prices for their events, ranging from $1 to $999.
  • Attendees can purchase tickets directly through Twitter.
  • Ticketed Spaces will be initially available to a select group of hosts before expanding to a wider audience.

Expansion into the Virtual Events Market

Twitter's Growing Presence:

Twitter's entry into the virtual events market reflects the growing popularity of online events and the platform's desire to capitalize on this trend. By allowing hosts to charge admission, Twitter aims to establish itself as a destination for premium virtual experiences.

Challenges and Competition:

However, Twitter faces stiff competition from established players such as Zoom, Hopin, and Eventbrite. These platforms have a proven track record in hosting virtual events and have built strong relationships with event organizers. Twitter will need to differentiate itself and offer unique value to hosts and attendees to succeed in this competitive market.

Implications for the Social Media Landscape

Twitter's move towards monetizing its platform could have broader implications for the social media landscape. It suggests that social media companies are increasingly exploring new ways to generate revenue, potentially leading to more paid features and services in the future.



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